That happened in In , attendance hovered around 1. Cinema owners have kept ticket revenue high by raising prices. I think you are going to see these giant screen complexes dry up, either get reduced or turned into some sort of luxury venue. In the last decade, movie theaters have increasingly retrofitted their locations with recliner seats in an effort to make the moviegoing experience more appealing to audiences.
With these improvements, cinema owners are also able to charge more per ticket. These seats are much larger than the stadium seating that is being torn out.
So, as these refurbishments are happening across the industry, theater chains are actually decreasing the number of available seats per showing. The same would be true for any new theater leases or purchases. Wold noted that his firm is not currently projecting the box office to reach this mark. Some have imposed capacity restrictions, which limits how much cinemas can make per showing.
Theaters that are closed are either shuttered completely due to the pandemic or are waiting for more favorable conditions to reopen. Around 22 million guests visited AMC's theaters during the quarter, much larger than the 7 million that attended during the first quarter. However, it's a far cry from the company's all-time quarterly record of 97 million during the second quarter of Audiences are returning, which has aided the chain's revenue in recent months, but crowds have not yet rebounded to pre-pandemic levels.
We're burning less of it. But we're using cash not generating cash. In the second quarter , AMC posted its sixth consecutive loss. In recent years, AMC has continued to lead the industry by doing what it does best: focusing on its guests and providing the best-possible movie-going experience. Backed by its majority shareholder, The Wanda Group, AMC led the charge on the instillation of plush, power recliners, massively expanded and improved food and drink options for guests, including the introduction of MacGuffins Bars, and Coca-Cola Freestyle machines, and has made movie-going more immersive than ever through an expanded partnership with IMAX and the introduction of Dolby Cinema at AMC.
Upon completion of either of these transactions, AMC will be the largest theatre chain in the world. About Us AMC is always innovating and changing the way our guests see movies.
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